Typography

Two typefaces carry our voice: Adelle, a humanist slab serif, brings warmth and authority to headlines and longer reading, and Brother 1816, a geometric sans, handles labels, captions, and data with clarity.

Download Font Families

The new font families can be downloaded and installed for those with access to Adobe products.

Use them together and resist introducing other fonts.

Examples of the Brother 1816 and Adelle font families.

Backup Fonts

In certain use cases, accessing the licensed typefaces of Brother 1816 and Adelle may not be possible. In these instances the backup fonts to be used are Arial and Calibri are acceptable alternatives for Brother and Rockwell can replace Adelle.